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Case Study: Find Out How Mobile DSP Bigabid Works with Data.ai to Increase Productivity and Uncover Sales Opportunities
[White Paper] Moving Towards a User Privacy-Aware Mobile Gaming App Installation Prediction Model.
AppStars – Or Valiano – DoubleDown Interactive
AppStars – Omer Pupkin – Baba Entertainment
AppStars – Kira Tovarovsky – Playtika
AppStars – Rotem Madar – GSN
AppStars – Nir Schlaen – Bagelcode
Fiddler – Q&A with Bigabid CTO
AppStars – Uri Pearl – Papaya Gaming
Papaya Gaming Retargeting Goes 300% over the KPI!
AppStars – Lena Ovadia – Huuuge
Huuuge Exceeds ROI Target by 150%!
AppStars – Carlo Rubinstein – Playstudios
Playstudios my KONAMI Reaches 3X Higher ROAS Than Expected!
AppStars – Amos Adler – SciPlay
SciPlay Achieves a 227% Incremental ROI!
Playstudios my KONAMI Achieves 6X ROAS!
Real-time Architecture to Supercharge Mobile User Acquisition with Amazon S3 and Upsolver
Mobile Marketers on IDFA’s End: ‘We are seeing drops in CPMs’
Vorhaus Advisors – A Call for Modern Performance Marketing
Fiddler – Responsible AI Shifts Into High Gear
DIGIDAY – ‘An early red flag’: Mobile ad industry grapples with early uncertainties from Apple’s tracking crackdown
AdExchanger – Why Business Is Booming For Mobile Game Publishers Despite The Downturn
Apple Insider – Advertisers weigh moving to Android as iOS 14 privacy features loom
Adjust – Choosing the right mobile Demand Side Platform
Ideamensch – Ido Raz | Co-Founder of Bigabid
Towards Data Science – The Importance of Having a Feature Store
Fyber – iOS 14 – A new era in contextual based UA
AdExchanger – 6 Pro Tips for Successful Mobile Games App Retargeting
DIGIDAY – ‘So much uncertainty’: Media dollars see-saw between Apple iOS and Google Android devices ahead of IDFA
Databox – 18 Tips for Increasing Your Customer Lifetime Value (CLTV)
Authority Magazine – Meet The Disruptors: How Ido Raz of Bigabid Is Shaking How Companies Approach User Acquisition
CoFoundersTown – The New Business of AI
Data Driven Investor – The New Business of AI
VentureBeat – Granulate raises $30 million for AI that optimizes server workloads
Inside Big Data – How to Launch Your Data Science Career
MARTECH SERIES – Bigabid Launches Precondition Targeting
AiThority – Bigabid Launches Precondition Targeting
KDnuggets – Making sense of ensemble learning techniques
Martech Advisor – How Advertisers Can Determine Whether a Company Is Truly AI-based
Blog
Why Playable Ads and Longer Campaigns are Trending in Mobile Gaming
Unlocking the Power of In-App Messaging: Use Cases & Examples
Top 10 Trends Shaping the Mobile Gaming Industry in 2024
Deep Neural Network vs Neural Network in Mobile Advertising
Deep Learning Algorithms and Neural Networks in Mobile Advertising
Why Data-Driven Analytics Are Essential For Your App Growth
How AI Can Optimize Your Mobile Advertising Performance
The Evolution of AI in Mobile Advertising
Building the Best Creatives for Mobile Games User Acquisition
AI and the Future of Mobile App User Acquisition
User Acquisition Funnel Strategies and Models for Your Mobile App
Top 9 User Acquisition Strategies to Grow Your App Today
Cross-Device Tracking: Everything You Need to Know
Retargeting Strategy
Retargeting vs Remarketing – What’s The Difference?
10 of the Best App Distribution Channels and Strategies in 2024
How Play-and-Own is Good for Gamers and Developers
WWDC2023 Announcements’ Impact on Programmatic DSPs
Why And How to Collect In-App Feedback in 2023
The Importance of AI in Mobile App Development
Improving ROAS with Seasonal Creatives
A Systematic Approach to Choosing the Best Technology/Vendor
Key 2023 Apple App Store vs Google Play Store Differences for Developers and Marketers
What App Marketers Need to Know for 2023
Avoiding SQL Dumb Mistakes
Trust Worthy Machine Learning – How to build TRUST in Machine Learning, the sane way
eCPM, CPM, or Ad Fill Rate, Which Metric Should You be Using
4 Steps to Maximize Your Ad Fill Rate
Everything You Need to Know About Hyper-Casual Games and Their Monetization
Bigabid Makes 2022 Appsflyer Performance Index
The Best Conversion Rate for Your Mobile App
What You Need to Know About ads.txt and app-add.txt
How Mobile Ad Mediation Can Help You
The Quick Guide to First-Price vs. Second-Price Auctions
Waterfall vs. Header Bidding, Everything You Need to Know
Israel Mobile Summit 2022 Recap
How to Boost Your App with Elite User Segmentation
Bigabid’s ML Monitoring and Observability
UA + Retargeting, A Match Made in Mobile Marketing Heaven
2023 Mobile Gaming Trends You Need to Know!
8 Essentials for Managing a High-Scale Campaign
The Importance of First-Party Data for Mobile Gaming
The Importance of Benchmarks
How to Ensure a Successful UA and Retargeting
App Tracking Transparency UX Showdown: A Lighter Perspective
The 4 Axes of Accurate Retargeting
5 Tips for Successful Retargeting Ads in Gaming
Partnering with Privacy, MMPs, and iOS 15
Bigabid is in the Game!
Cannibalistic Value?
Targeting High LTV Users
The Good, The Bad, and The Ugly of iOS 14.5 on Mobile Advertising
4 Pillars for Successful Retargeting
Real-Time Data Analysis
Partnering with Transparency
Measuring the Performance of App Retargeting Campaigns
Deep Categories
Creative Personalization
The modern age of mobile DSPs
Incremental Value
Six Ways For Data Scientists to Succeed at a Startup
How Advertisers Can Determine Whether a Company Is Truly AI-based
Making Sense of Ensemble Learning Techniques
Data QA: Why You Need It & How to Do It
Six Pro Tips for Successful Mobile Games App Retargeting
What is PCA and how can I use it?
The Case Against the Business of AI…
The Importance of Having a Feature Store
Are You Prepared to Scale your app?
Are You Prepared to Scale your app: Part 2
How to Launch Your Data Science Career
Learning from Imbalanced Datasets
The Value of A/B Testing
Using Heatmaps for User Acquisition
Ensuring the Success of Data Science and Data Scientists
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