© Bigabid

Elite Programmatic
User Acquisition
and Retargeting

Grow your app at scale with industry-leading
machine-learning technology.

Grow your app at scale with
industry-leading
machine-learning technology.

Scientific Advertising. Scientific Results.

Scientific Advertising.
Scientific Results.

Results driven technologies at the leading-edge of mobile advertising

Results driven technologies at the
leading-edge of mobile advertising

The Next Generation
in DSP

Proprietary Gen 2 DSP optimizes performance by intelligently analyzing data in real-time. From analysis to execution, our machine learning platform targets users at the onset of peak potential to ensure the highest possible LTV.

Proprietary Gen 2 DSP optimizes performance
by intelligently analyzing data in real-time.
 From analysis to execution, our machine learning
 platform targets users at the onset of
peak potential to ensure the highest possible LTV.

Deep Categories.
Post-IDFA Proof.

Only platform that delineates 1000+ app categories versus the few dozen other platforms use. With enhanced contextual data, deep categories eliminate unfit audiences to precisely target maximum value users now and post-IDFA.

Only platform that delineates 1000+ app categories
versus the few dozen other platforms use.
With enhanced contextual data, deep categories eliminate
unfit audiences to precisely target maximum
value users now and post-IDFA.

Data Science.
Data Driven.

Exclusive access to our data science team for insights and customized machine learning platforms to ensure a successful partnership at any scale. From exploration to on-going campaigns, Bigabid is there for you every step of the way.

Exclusive access to our data science team
for insights and customized machine learning platforms
to ensure a successful partnership at any scale.
From exploration to on-going campaigns,
Bigabid is there for you every step of the way.

Recent Awards

Industry Partners and Accolades

Results based advertising starts here.

The latest from Bigabid

The technique known as cross-device targeting involves the identification and subsequent delivery of advertisements to individuals across this array of devices and platforms. Statista forecasts that by the start of the next decade, an average person worldwide will have close to 7 devices connected to the network. This projection presents advertisers with the formidable task of engaging with consumers in a consistent and impactful way across every device they use.
In today’s economy, increasing costs and inflation are not only impacting mobile purchasing trends but also tightening advertising budgets. Brands can no longer solely focus on growth as app abandonment and user churn continue to rise. Nearly half of all apps are uninstalled within 30 days. This is where paid media retargeting campaigns come into play. These campaigns help keep your brand at the forefront of users’ minds who have previously engaged with your app, generating considerable value.
Retargeting activities are crucial for app growth. From owned media to working with DSPs, retargeting should be constantly evaluated and tailored per app. Now go find your retargeting partner or partner(s).
Decision-making involves various tools and data sources, but data.ai is used on a daily basis and definitely became one of the main tools we look at as part of our process. Currently, we are onboarding the product, creative, and campaign management teams to leverage data.ai and are looking forward to expanding our use of the platform.
This study investigates the process of predicting a mobile gaming app installation from the point of view of a particular demand-side platform (DSP) while paying attention to user privacy and exploring the trade-off between privacy preservation and model performance.
Scaling – as is typical for Bigabid in retargeting campaigns, the results here quickly showed great ROAS, which maintained a steady increase that led to an almost immediate decision to grow the activity.

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